Shows›Matenaer on Air›Trust The Experts (Hour 1)›Transcript

Transcript

Trust The Experts (Hour 1)

Matenaer on Air · Mon Dec 22, 2025

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Good, good morning and welcome back to Matt and air on air.

My name is Greg Bach.

I am your host and you are listening to us.

Me and sweet Cal B. He's on the ones in the twos.

You are listening to us on the civic media radio network.

You can always get in touch with us by calling or texting.

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Leave a comment on the live stream, Facebook, YouTube, and the platform that we still call Twitter is where you'll find us streaming live.

And a hello to Esther on the live stream, Esther Filoni is my friend.

Yay.

I'm the first one.

Welcome very much.

We're very, very excited to have you here.

And yeah, we have an excellent, excellent show for you today.

We've got a lot coming up.

It is Monday, December.

22nd actually the 22nd we got three days until Christmas and You got your Christmas shopping to Calvin.

Do you have your Christmas shopping done?

Is it all finished?

It is finished I still have fingers crossed on a couple Amazon packages that are supposed to get here today, but we'll see You're feverishly

checking your delivery schedule on your phone

Yes.

All right.

Well, I'm I am but one gift card away but I'm gonna buy that on the morning of because it delivers directly to the email and I don't trust it ever because I've sent a lot of gift cards that are supposed to be on Christmas morning and I get something around the 21st saying Oh, thank you for the early Christmas present and I say Well, that didn't go the way I wanted to go.

So we got a great show coming up for you coming up after the 9 30 news we have dr. Chris

Cronich, which I had to look up.

I want to make sure I say that correctly, but I will confirm with the good doctor.

It's either Cyrnik or Cronich.

He is going to be here.

He is a doctor of infectious disease from the department of medicine at UWM.

He is going to be our guest here today.

We'll be talking about what does it take to basically, actually, yes, the department of medicine of UW Madison.

What do we need to do to keep ourselves safe and healthy during these wintery months, during the cold months?

We'll probably be talking about vaccinations.

Make sure you are up to speed on that.

It's going to be a great conversation.

I'm very much looking forward to talking to the good doctor.

And then after the top of the hour news in the second hour at 1006, we're going to be talking to Adam Hess.

He is my colleague here at civic media and we're going to be talking about things going on in Richland center.

We're going to be talking about his shows.

We can wake up and prime movers on Saturdays talking about W R C O and W R C E. He is the director of technology at Southwest Wisconsin school district.

We are going to be talking about a lot.

There's a lot to discuss with Adam.

So that's going to be coming up in the second hour after the top of the, at the top of the hour news break.

And then at 10 35, of course,

We got to take a step back.

We got to relax.

We got to have some fun.

It's time for audio sorbet.

And we're going to be talking about the worst Christmas movies.

If you have some thoughts on this, please text or email or drop a comment in the live stream.

Let us know what are your, what are the worst Christmas movies ever?

And we're not going to get into the diehard debate because it's not a debate.

If you don't think it's a Christmas movie, you've lost, but

We're going to be talking about the worst Christmas movies at 10 30 or I'll even change it a little bit.

What are the worst Christmas movies that you love?

So there's something that people are like, Oh, I can't stand this movie, but you're like, I kind of like this movie.

I think it's a great Christmas movie.

I want to hear from you.

Eight, five, five, seven, five, two, four, eight, four, two, eight, five, five, seven, five civic.

You can also send that to us now and we can talk about it later.

And then finally, we're going to be wrapping everything up with a bow.

See what I did there, Calvin.

We're going to wrap it up with a bow with this shouldn't be a thing.

Today it is Santa's on the naughty list edition.

So don't go anywhere.

Lots going on.

And something I wanted to do today is first of all, Calvin, how are you doing today?

I guess you've got Christmas presents, but how was your weekend?

It was

all right, Greg.

How about you?

It was good.

It was a lot going on.

I had to use power tools and I'm not saying that to sound manly.

I'm saying it because after sometimes a use of power tools, you then get sore and I'm very sore in my shoulders because it was not only using the power tools, but using the power tools at a high angle with my arms.

So it was just a lot of movement and now my shoulders have been worked out for I think 2026.

I don't have to go to the gym at all.

Is that sound cool by you?

Yeah.

I mean, I wasn't planning on going to the gym.

once.

So you got me beat.

There you go.

Well, I'm glad you had a good week on my friend.

And what I want to do is, uh, we're going to do something just a little different today.

And also really quick at nine, uh, 20, we're going to be talking about the stoppage of an American standard.

And when it comes to, uh, uh, alcoholic beverages, a company has decided to stop production of a very famous alcohol.

And I want to talk about that because it is affected by, you guessed it, it's tariffs.

And maybe we'll even, uh, we'll bring back James Vanderloo to talk about, uh, give an update on tariffs and what it's, what it means for Wisconsin right now and Wisconsin businesses, but that's coming up after the break.

But right now we're going to talk about some bills.

Calvin, you know, the old, did you do schoolhouse rock?

Did you ever watch that as a kid?

Is that something that was in your life at all?

I will say I have seen it many times.

Clips on the, on the internet.

No,

I, I.

heard about or I first was shown it in probably like sophomore year of high school history class it was never presented to me as like a child it was always like I was I was a

older in my education, but the first time I heard I'm just a bill.

Hey, there you go.

Well, you still heard it and that's important.

And I just wanted to go over a few things here.

They're going through the assembly, things that are coming through the Congress as well, because I think we should be informed.

They're the bills that affect us and can have effects on us.

And just going over a few things, just so you're aware, if there's anything coming up that you know about, that you want us to cover and talk about, that you think affects either your community or the state, feel free to email it to us.

Jane says at civicmedia.us that email is still good.

You can get ahold of us.

You can send thoughts on stories, thoughts on guests, tisbat suggestions, but.

If there's a bill in Madison that you feel like we should talk about, send it to us and we will take a look and possibly discuss it on the show.

And I just want to talk about a couple of things here.

First of all, assembly bill 397.

It is an act to amend some related language.

Basically what it's saying is that if you go through the Wisconsin economic development corporation, which is our state's economic development arm, used to be the department of commerce until Scott Walker collapsed that department and turned it into the WEDC.

Wisconsin economic development corporation, basically saying it's a, if you get a loan of at least $100,000 from that group, from this state sponsored group, you must show audited expenditures.

Now I know that maybe like big deal.

Who cares?

I think it is because last week I feel like Calvin, one of the major things that we talked about was transparency.

And when a Wisconsin entity, something has to do with the state, something that's, you know, we, that is,

state adjacent, cause it is actually, I believe a private corporation, but we still have our hand in it.

When they're getting the money from us, I believe there's transparency.

If we're talking about data center transparency, we should be talking about all transparency as far as businesses getting money from them.

What are they going to be doing?

How are they going to lay it out?

How is it going to affect us?

It's always gonna be for me, Calvin.

How do these steps affect us?

So that is being put through.

There was a hearing held last week and it's moving forward apparently.

And it's just basically what we want to do to keep you informed of what's going on.

Another one going through.

This one's interesting, Calvin.

Have you ever, do you know if you've ever eaten lab grown meat?

You got to look on your face like good Lord.

No, because you live out in Eagle.

I don't think they have any lab grown meat out there.

And that's not to say make fun of you.

It's because all meat there is real.

Well, I mean, I guess I will say I've never knowingly eaten crab.

Well, I'm glad you have grown meat.

Brought that up.

Assembly Bill 554, Calvin says that any bill, I'm sorry, that any meat that is grown in a lab use cultured animal cells, cultured animal tissue derived from cultured animal cells, quote,

lab grown meat must have the phrase on the packaging.

So people understand.

I feel like you have to do that too.

When something's vegetarian and vegan, because that anytime you've taken vegan or vegetarian quote, meat to a party, my friends freak out because they think that it's going to make them, you know, not cool, essentially because.

I eat vegetarian or vegan meat.

But the point is, if you're going to be, if there's going to be lab grown meat in our grocery stores, I'm assuming because there might be people, one, who don't want to eat that meat.

And two, if vegans see that, they're not going to eat it as well.

It's just a way of marking that off.

But I didn't realize this was growing in such popularity that we actually needed legislation.

A lot of this came from, I believe a lot of Republicans here, NAS, Mark line, Spritzer, but it's, that is,

from what I understand here, there was a hearing, there was executive action taken last week as well.

So it looks like that's moving forward too.

One thing that really caught my eye as well, Calvin, is the Pet and Livestock Protection Act.

It is going through the Congress right now.

This is something that Tom Tiffany took up earlier this year where it's basically, it seeks to return the management of

gray wolves and wolves in general to the States.

The thing that gives me pause on this one, and that's not a pun because we're talking about wolves, is that it seeks, this is what it says, it blocks activist judges from overturning the delisting through law fair.

So that's a lot of talking point language instead of just being very, like the last two things I read, pretty boring straight ahead language in its presentation.

This is trying to, I think,

Stoke some fires, if you ask me, Cal, because the, it is very much understood that the gray wolf population has been growing at an exponential rate, very, very good exponential rate.

And that's wonderful.

But what they want to do is take it off the endangered species list because of that, because they say, well, now people can hunt if they want to, well, I don't know, Calvin, I don't know about that.

I don't know how you feel about that.

I feel like doing that right now might be a bad idea because

In the prep I was given earlier, it showed that when those animals are able to be hunted, they're hunted in droves and dozens are killed.

And that is, I think, a problem.

And I think that the way that they're passing off this is making it seem like, well, if the states can't have the power to do this, then it's the activist judges.

I want people, I guess, if you live in Western Wisconsin where there are more gray wolves, I would love to get your opinion on this.

Do you believe this is something that should happen?

Should we be taking the gray wolves off the endangered species list yet?

Do you know people who want to hunt them?

I would like to know that from you and then finally the last one I want to talk about too.

This is bill 523 This is something that I didn't actually know was a problem until it came in front of me.

It was Executive action has been taken on a bill that would basically make it illegal to sell counterfeit airbags, which

I didn't know was a thing.

And apparently it is because in Raleigh, North Carolina, a man was sentenced for selling counterfeit airbags on Facebook marketplace.

Apparently this is a bigger deal than we expected.

And I guess that's the thing is like, what we're telling you is that if you, if you need to do something with your car like this, it's important to make sure that you're not buying, I guess, Calvin, would you ever buy an airbag on Facebook marketplace?

I don't know.

What purpose you would have for it like if your airbag deploys the cars probably totaled So what is a replacement airbag really getting you?

Well, no, there's there's replacement airbags which need to happen after if your car can be because sometimes those airbags go off They don't have to be totaled.

They'll just go they can go off for various reasons But people sell bad bags that when they're installed they just don't go off.

So you have no

safety in front of you at all.

So I think that's the bigger question.

I didn't realize that counterfeit bags were actually a thing that were a problem.

And I didn't understand that people were buying them on Facebook marketplace, which I won't buy.

I wouldn't buy a chair on Facebook marketplace.

I'm not buying an airbag, but we're going to keep the conversation going to, uh, after we come back from some snacks and we're going to talk about a major, major brand of bourbon that is going to stop production in Kentucky next year because of tariffs.

Yeah, the tariffs is not going away.

Terrorists affect us.

And we're going to talk more about that on the other side.

Don't go anywhere.

You're listening to Matt and Aaron air on the civic media radio network.

Stay tuned.

Stay close.

You're listening to Civic Media.

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Good.

Good morning.

Welcome.

Welcome back to Matt and air on air.

My name is Greg Bach and I am your host and you are listening to us on the civic media radio network.

You can always get in touch with us.

The number is the same.

Whether you call or text, it's eight, five, five, seven, five, two, four, eight, four, two, eight, five, five, seven, five civic.

You can always leave a comment on the live stream.

We are currently on Facebook, YouTube and the platform.

that we still call Twitter.

And we got some more Esther on the live stream says, what are you buying me for Christmas?

Essentially, I'm buying you a hug.

I'll give you a hug.

We're friends.

That's my friend Esther Flonés award winning Esther Flonés.

We'll probably have her back on the show to talk about drag bingo, drag culture and being a drag artist in America in 2025 into 2026.

But we'll talk more with her about that on another show.

wanted to discuss this really quick because, you know, something that's not going away is the discussion on tariffs.

We've seen a lot of, we've seen a lot of consternation back and forth with various groups, companies and, you know, political leaders saying that the tariffs are great.

The tariffs are wonderful.

The tariffs are providing so much money, but unfortunately there isn't a lot of proof to that.

And another story that came out this morning that shows

What they are doing to this country is here's the this is the this is the headline from the the Guardian and Lauren Almeida has the byline says bourbon maker Jim Beam stops production at Kentucky site for 2026 the whiskey brand owned by Japanese drinks group Suntory to close main distillery among amid tariff uncertainty and

I think Calvin, that's a pretty big deal.

When Jim Beam is shutting down for the year next year, I think that's a very telling matter.

I don't know, you know, you're not a big drinker.

I don't think you drink whiskey, but this is going to be big for people who enjoy this whiskey.

That's huge news.

Yeah.

I mean, this is pretty shocking to me.

You know, Jim Beam and Coke is my dad's drink of choice.

Yeah.

I mean, yeah, I'm going to have to pile up, get a

stock off.

I think you know what to get him for Christmas.

It's like 12 bottles.

That's, uh, that's that's one for every day of Christmas.

Uh, it says the maker of Jim beam bourbon whiskey will halt production at its main site in Kentucky for all of 2026.

The company said in a statement that it would close its distillery in Claremont until it took the look, a look at quote opportunity to invest in site enhancements, which

Look, I know corporate speak enough to know that basically we can make it smaller, get rid of people and increase our bottom line.

That's I think what's going to happen or take the production somewhere else where it's cheaper.

We are also assessing production levels to best meet our consumer demands and recently met with our team to discuss our volumes for 2026.

So basically, and it says here, it comes as whiskey distillers in the US face uncertainty around Donald Trump's

trade tariffs, as well as declining rates of alcohol consumption here in this country, which is actually something we discussed a couple of weeks ago with Aaron Kelly is that we are not drinking as much.

There is still a conversation to be had about binge drinking, especially in the state of Wisconsin, but people are looking either not drinking at all or seeking other ways to take maybe

Enjoy the evening, whether it's a tea THC product, a CBD product, something like that, but people just aren't drinking as much nationwide.

And that is having an effect.

But the trick, the tariffs itself is what's hurting that industry overall as well.

And it said in October, the Kentucky distillers association said there was a record amount of bourbon and warehouses across the state in Kentucky and more than 16 million barrels.

They faced.

$75 million in taxes on their inventory this year and the state charges tax on as the state charges tax on aging barrels of spirit.

So they're paying whether they're, they're, they're having to pay whether they make or not.

So if they don't make, they have to pay on those barrels.

They need to sell those barrels.

Then that's why they're not, they're not making anymore because it's not worth it.

And that's what we're going to see.

And maybe even seeing like the Jim beam labels sold off.

as you've seen other labels before, but this is just another example of the tariffs and what they do to this country and to our consumers, to our small business owners, to our, I mean, Suntory is not a small business by any stretch of the imagination.

It's a global company from Japan, and it's affecting them as well.

It's affected our coffee, it's affected our farmers, and

It just keeps this conversation in the mix because we can't forget about the fact that we're seeing our prices go up at your kitchen table.

You're looking at your receipts.

You're looking at your Christmas presents.

You're looking at your kids education.

You're looking at how much it costs for healthcare.

All of this works into it.

And it all goes back to the fact that we have a bill in a budget that passed this year that is going to decimate

our social safety net, pass that money to billionaires.

The tariffs are not making the money that it said they would.

We're going to bring James Vanderloo back on the show and he is going to talk.

He has talked at length honestly about what the tariffs are doing to affect our business owners here in Milwaukee in Wisconsin.

But I just wanted to bring that up to you because I feel like that's a very, Calvin, I don't know about you, but I feel like that's a very, to the point example, the fact that Jim beam is not going to produce any alcohol in America.

next year in Kentucky, that is something we need to have as a part of the conversation, especially when we talk about tariffs.

So I just wanted to bring that up to you.

And what does that mean for you?

And again, I always ask the question, how do you see the tariffs or just the price of things affecting your family's economy?

You can always send that in to us.

You can always let us know because we want you to tell us

what's going on in your world so we can better have that conversation to talk to the people who affect our lives.

Speaking of conversations, he has entered the chat.

We're going to talk to him in a moment and I'm going to say his name and I'm going to ask for him to either shake his head or not his head.

Dr. Chris Cronich is going to be...

Nope.

I got it wrong.

He said no.

All right.

I tried.

We're going to be, well, we'll be talking to the good doctor in a little bit after the nine 30 break.

We're going to be talking about how to stay healthy vaccinations.

He is an infectious, infectious disease professor at the department of medicine at UW Madison.

Don't go anywhere.

Stay close.

Stay tuned.

You're listening to Matt and air on the civic media radio network.

Good.

Good morning.

Welcome.

Welcome back to matinee on air.

My name is Greg Bach, your host and you are listening to us on the civic media radio network.

You can always call our text 855-752-484-2855-75 civic.

Leave a comment on the live stream.

We are currently streaming on Facebook, YouTube and the platform.

We still call Twitter coming up still in the second hour.

We're going to be talking to civic media's very own Adam Hess.

about all the things they're working on up there at W R C O and W R C E, you know, shows are doing stories.

They're working on getting, getting, uh, our civic media family in on the show.

So you can get to meet them and see what they're talking about.

Because as we said, it all comes across and we all are connected that way here in Wisconsin.

That's coming up at the beginning of the second hour.

And then of course we have audio sore bay.

We're talking about the worst Christmas movies.

Even if it's a Christmas movie, you love, if you are willing and able to recognize,

that the Christmas movie you love is terrible.

I love that, but you're going to want to talk to us about that.

If you want to drop it in the live stream, my friend Esther Flores has already done that.

We'll talk about that more in a bit, but that's what we're going to be doing during audio sorbet.

And then finally to wrap up the show, it's going to be, this shouldn't be a thing.

Santa is on the naughty list question mark edition.

So don't go anywhere.

We have lots of great shows still ahead for you right here.

on matinee or on air, but we're going to talk to our guest right now.

Our guest is a profession professor of infectious disease at the department of medicine at the university of wisconsin school of medicine and public health talking about how to stay safe and healthy in the winter months.

Our guest today is dr chris siernich.

There we did.

I got it right.

Boom.

Good morning, doctor.

How are you today?

And

If you listen to the live stream show folks, that's what we call the secret show between the commercials.

Apparently I was not one of two people who, oh no, I was this, I would have been the second person who would have pronounced his name correctly.

Cause Tucker and I were going back and forth and we just like, Cyrnick, right?

And then I doubted myself and I went way over my skis.

It's Dr. Chris Sernich.

We're really happy to have you here today.

I hope you're having a wonderful morning.

Appreciate your time.

I was just going to kick it off very simple and to the point we're coming up to, honestly, I would say meteorology, meteorology wise, a very unpredictable winter so far.

We've had a lot of snow, a lot of cold, and now we're getting a lot of warmth.

What do folks need to do right now?

in these cold areas to really keep themselves healthy where one day you're like, I gotta bundle up.

And the other day is like, I might bust out shorts.

Well, and that's something too is I feel, you know, in, correct me if I'm wrong, I'm not a doctor.

I'm merely a guy who's talking to a doctor.

As we say, I'm doctor adjacent.

And I feel especially in the wake of COVID where we were so very much on the ball of like, I gotta like, I gotta test myself.

Am I having these symptoms?

That's really much fallen off as far as where we're staying aware with ourselves on.

what symptoms we may have.

And I feel like it's almost COVID still a thing.

And I'm not, I'm not denying that, but I feel like it's almost pushed down the severity of the importance of respiratory problems and colds and flu, where we say, well, it's not COVID.

So I'm fine.

And then they go out in the world, they interact, they go to work.

And I guess what I'm asking is, what should people who want to stay vigilant on their health?

be looking for instead of like, you know, those symptoms that make them say, all right, I got to test for COVID.

I got to go to the doctor because instead of just quote unquote, toughing it out.

Yes.

Mm-hmm

Well, I will first what I want to do is if you're just joining us on Matt Naranair, we are speaking with Dr. Chris Cernich.

He is an infectious disease physician.

He is also a professor at the University of Wisconsin's Department of Medicine and Public Health and we're talking about

staying healthy in the winter months, which seems like a very, uh, vague or, you know, of course, yeah, you just put on a coat, put on a hat, stay indoors, that kind of thing.

But there's really more nuance to it than that.

And I want to take it back to something you just talked about because I feel like in the wake of vaccinations, like I always know, get your flu vaccination.

I now know, get my COVID vaccination, but RSV is something I feel like has popped up in popularity in the past couple of years.

And

I don't feel like it's been properly explained.

And all I know is when I've asked about it, people just say, you're too young for it.

I'm like, well, thank you very much.

Oh, am I pretty too?

But can you explain to us what RSV is?

Not the origin so much, but just the fact that we really are concerned with it now.

And also who needs to be on the lookout?

And

I'm going to ask you, and I want to keep everything as non-political as possible, but when it comes to the RSV vaccine, we are living in a very vaccine, not a little skeptic, but also

a fatigue.

We're hearing about it all the time before it was just, I got to go to Walgreens, get my shot.

And, and now it's such a weaponized turn as websites subject matter.

The RSV vaccination has been around for a long time.

It is safe.

It is, you know, it, basically people will say like, well, what is this vaccination?

I've never heard of it.

It's brand new.

And that was one of the things with the COVID vaccination, but I want to make like RSV, it's reliable.

It's been around.

It's safe.

Correct.

Oh, it is.

Okay.

Mm-hmm

Okay, well, I apologize to everyone.

I apologize for assuming I figured, because RSV just sort of like kind of crept in with the COVID type of thing.

So I was like, oh, this must be another one.

So it is fairly new.

And I mean, and I understand all of the concerns.

I just, you know, for me, and I'll state this over and over again forever is that, you know, no matter what we're doing is you always want to talk to your doctor.

You always want to talk to somebody who you trust about anything medical, anything having to do with your health, especially vaccinations and ask those good questions.

when we come back from, we're gonna grab some water and some snacks, because you're a doctor and I'm sure you're gonna tell us stay hydrated, especially in these winter months.

Your skin gets dry, things get ashy, you wanna drink that water.

But when we come back, I wanna talk about vaccination levels in Wisconsin and I also wanna just talk about any myths that we should be on the lookout for to keep ourselves totally educated so we can stay healthy.

And if we can get to it, a controversial question for those who are not feeling well,

so close to traveling to family.

So when we come back, we're going to keep the conversation going with Dr. Chris Cyrnich from, he is an infectious disease physician and a professor at the University of Wisconsin, Madison.

Don't go anywhere.

If you have any questions, send them in.

You know where to call 855-752-4842.

Matt and Aaron, you're listening to us.

Stay tuned.

Stay close.

You're listening to Civic Media.

Find the latest news, information, and archives of all your favorite shows on the Civic Media website, civicmedia.us.

Good, good morning.

Welcome back to Matt and Aaron here.

My name is Greg Bock.

I'm your host, and you are listening to us on the Civic Media Radio Network.

You can always get in touch with us by calling or texting.

It's the same number, 855-752-4842-8557-5CIVIC.