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Wisconsin wakes up here.
Back to Daybreak with Brian and JB.
I'm Brian Noonan.
Glad you're here.
It is just after seven o'clock getting ready to head out the door, but there is more you need to know.
It's a wake-up call in more ways than one.
Time for some sh** you need to know.
Listen, it's long weekend.
Perhaps you'll be venturing outdoors.
The weather is supposed to be nice.
You'll be hiking around.
You'll be cutting the grass.
You'll be doing all kinds of things well.
Fear the deer tick.
Yes, more than half of tested deer ticks in Wisconsin are carrying the bacteria that causes Lyme disease.
According to a new Marshfield Clinic study, researchers analyzed nearly 12,500 ticks submitted by residents through a citizen's science project of the 707 adult female deer ticks tested.
51% carried the Lyme disease bacteria, higher than expected.
Wisconsin has recorded a record 6469 Lyme disease cases, or they did in 2024, cases quadrupled over the past 20 years.
Now, expert stress, the risk.
risk of infection is relatively low, only about 3% since ticks must be attached for 24 to 36 hours to transmit the disease.
So what does that mean?
Yes, get home and just like monkeys, check each other for ticks.
It's going to be fun.
Turn it into something else.
If you're a consenting adult, I don't want to get in your business.
But just know there's no
I just think of scenarios in my mind.
Most of the ticks that were submitted for this were wood ticks.
They don't spread Lyme disease.
So the findings highlight the need for awareness, especially in high risk regions like Southwestern Wisconsin.
So again, be careful with the ticks.
I had one couple weeks ago was gross.
crawling around, they still hadn't found a place to just kind of nest and do their thing, but she's hilarious.
I always know when she's got a tick on her because she's got really short hair, so she feels it start to crawl up that really short hair and she absolutely will not let it go.
She absolutely won't and she will continue to turn.
She'll just sit down and tell somebody does something about it.
So I always know- Fix me, fix me.
Exactly.
So I always know when she has something crawling on her.
because she is very persnickety about how that feels and how that feels on her hair.
So I can usually mitigate those pretty quickly on her.
And I know there's a lot.
When it comes to your pets, I know that there's a lot of people who are skeptical of the medicines.
I get that.
Talk to your vets.
Make sure that they're on something proper because here in Wisconsin, well, we don't have a shortage, obviously.
In other stories this morning, stuff you need to know.
This is good news if you've been following the cases in Minnesota because a woman there described as the mastermind of a
massive COVID-era fraud scheme has been sentenced to nearly 42 years in prison.
Her name is Amy Bach and she was convicted of wire fraud and bribery tied to the Feeding Our Future case.
Prosecutors say that scheme stole more than $250 million in federal funds with only about $50 million recovered.
Bach has been ordered to pay over $242 million in restitution.
The case is considered one of the largest pandemic
related fraud cases in the country.
Federal officials announced these new charges against 15 additional suspects linked to related fraud schemes.
Now, new cases involve more than $90 million in additional alleged fraud, including misuse of childcare and Medicaid funds.
Officials say some schemes involve falsifying meals for children and inflating staffing numbers so that they could collect the government money.
Authorities emphasize the crack that the crackdown is on
ongoing with a growing federal effort to investigate and prosecute fraud across the Midwest.
Um, you know, it's funny.
Uh, this is great.
Um, I, what I think is interesting is for all of the, the rhetoric that has been involved in this fraud scheme and that Nick Shirley video that we saw a few weeks ago, months ago now at time is just of the essence in my mind at this point.
Uh, but that we saw.
It turns out that it wasn't the Somali community that was prosecuted after
But they look different.
We got to go after them first.
No, this is good.
Minnesota, it shows and it takes all the argument away from these MAGA folks who were, what about Minnesota?
Yeah, they're investigating it.
And just like they're investigating the ice shootings, and they're getting the job done.
So why don't we take a little.
cue from them, and maybe prosecute people like they deserve to be prosecuted.
So, good job, Minnesota, and well-deserved punishment.
You want to cheat?
And you get caught?
Well, you got to pay the price.
All right, this is good news.
The big story today is good news for Wisconsin voters because a federal judge has rejected the Trump administration's attempt to obtain Wisconsin's full unredacted voter registration list.
The administration has been requesting detailed voter data, including partial social security numbers or driver's license numbers, saying it needed it for verification efforts.
All right.
The Wisconsin Elections Commission refused, arguing that releasing that level of personal data would violate Wisconsin privacy laws protecting voters.
So the U.S.
Department of Justice sued the state, claiming the information was required to ensure compliance with federal election laws, including the Help America Vote Act and the National Voter Registration Act.
The DOJ also argued the record should be released under a provision of the Civil Rights Act of 1960.
Well, bad news for you because the Supreme Court's voting all of that away.
So we
don't have to worry
about that anymore US District Judge James Peterson disagreed He really he ruled that voter registration lists do not fall under that section of the Civil Rights Act and because of that finding the judge dismissed the case with prejudice Meaning the federal government cannot refile the same claim the ruling didn't address other arguments However, focusing solely on legal questions of whether the Civil Rights Act applied
Voting rights advocates, including the ACLU, intervened in the case and warned the request could be used to create a national voter database or challenge voter eligibility.
And we're seeing that already start to happen in some places.
Advocates argued the effort could lead to eligible voters being wrongly flagged or removed from voter rolls.
And we saw this just the other day.
We reported on that too.
Wisconsin is one of 29 states in the District of Columbia targeted by similar lawsuits from the Trump administration.
I will let you divine why those 29 states are being targeted.
I don't need to tell you that you're smart enough.
Courts have now dismissed at least eight of those cases signaling growing legal resistance to the strategy.
It sounds like the same strategy they used after the 2020 election, while all these lawsuits lose in court.
time and time again and yet keep hammering on The lawsuit and the fact that we need we need this
to
right people will put that in air quotes or actually voting in the elections.
What I thought was fascinating is that they tried to use the Civil Rights Act from 1960.
And specifically, I did a little deep dive into this.
They were looking at Title III as part of that law that they were trying to use so that they could get these records.
Now, that law does allow the Attorney General to inspect election records to make sure voting rights are protected.
The key difference, though, is that oversight is not the same as
limited access.
And that is was the argument that Judge Peterson made in this particular case.
You just don't get to sweep up highly sensitive data like driver's license numbers and social security numbers without some sort of clear justified reason.
And that was essentially what the DOJ was trying to do to Wisconsin voter rolls.
And this has been an ongoing debate, right?
Just a few months ago when the vice president was here, they asked him specific
about the voter rolls and things like that.
And he made a point to say, yes, we're gonna, you know, it's, if you don't have anything to hide, you should be willing to hand them over.
Well, no.
The 2020 election, let's be clear once again, it was litigated from every angle.
There were audits, there were recounts, there were court cases, there were legislative reviews.
Even the investigator that was brought in by Robin Voss, Michael Gabelman, to investigate the 2020 election could find no fraud and then had his law license suspended.
for three years by the Wisconsin Supreme Court because of his role in the investigation of the 2020 election.
So no matter your politics, we should all agree that our personal information should be protected and that the federal government really has no right to have that information just readily on hand.
Some sort of registry where they had a list of every person who had a gun and every gun they had in their house and they have part of your address How would you feel that do you want to well listen if you're not doing anything wrong with that gun?
Why would you why would you be afraid of the state giving giving all your information to a national database?
Because I don't want them to know that's why right
Because it's none of their business.
They know my social security number because I have to file taxes all the time.
Look
I guess at this point, if no matter how you vote, the question should be, why do we keep relitigating it?
And let's move on.
Are we not going to start addressing some of the issues that are even bigger?
And I think, and I understand why they're doing it, but if you voted for this administration,
Do you care anymore?
And are you ready to just move on?
Because...
In Congress.
A lot of the Republicans are like, this is this constant obsession with 2020 is hurting everybody down the ticket, which I'm all for.
Let me know.
That's okay.
But yeah, if you're a Republican, you got to be going, just shut up.
Right.
Move on.
We won.
We won.
And we're going to keep winning.
Everybody's winning bigger, better.
Hey, we're gonna swipe, or maybe we'll stay.
We don't know what we're gonna do, but we're gonna find out next.
Frank's gonna jump on.
It's Swiper Stay Next on
Daybreak, on the Civic Media Network.
We hope that you are having a great morning.
Thank you so much for joining us today.
It's the Civic Media Network.
This is Swipe Ors Day.
We're going to put the politics aside for just a few minutes with our senior producer, Frank, while we dive into the pop culture world.
Good morning.
How are you today?
quick, real quick before we get into Swiper's Day, because I didn't want this story on the Swiper's Day portion, because it's kind of weird.
Kyle Busch, the famous NASCAR driver, passed away unexpectedly yesterday at the age of 41.
Right now, we don't have much details as to why.
We just know that he was in poor health and it was very rapid.
We'll keep you updated if more stuff comes out next week, but.
Okay, so this is a no, this is really interesting when it comes to trademark stuff.
Okay, so thunder
right now is quickly becoming the most hated guitar brand in the world.
This is thanks to a lawsuit that they won.
So back in March, Fender scored a default judgment against Chinese-based Yiwu Philharmonic Musical Instruments Company in the Düsseldorf region in Germany.
That set out that the Strat was no, the vendor Stratocaster was no longer a simple trademark, but a copyrighted work of applied art.
This is very important.
Wow.
Okay.
Therefore, in recent weeks after that ruling in Europe, multiple guitar makers have received letters from the law firm Bird & Bird informing them of the EU ruling and demanding that as a result, the brands in question cease producing guitars that use that type of guitar body.
They have to recall and destroy any existing unsold inventory, provide sales data on how many of these instruments have been sold and provide financial restitution for damages and legal fees.
Now.
you
They all look exactly the same.
So everybody's
Speaking out against Fender, two very important YouTubers that I even subscribe to have gone out on a limb and said, this is probably going to ruin my relationship with Fender, but this has to be stopped.
It's a huge issue right now.
I'm not sure where it's going to go, but Fender
is really
exchange.
Oh my
God.
Um, I would see in that, I was going to say the hot dog, but then again, that's a Chicago thing.
The beef, beef is a good pick.
Um, but not because of the bear, the bear sucks.
Okay.
You heard it here first.
That's swiper say.
Thanks, Frank.
Great week again.
When we come back, we're going to talk to the fabulous farm babe.
Pam Yankee joins us to talk about some issues in the agricultural community here in Wisconsin.
It's daybreak
in the city.
It's Daybury with Brian and Jamie.
I'm Brian Noonan.
Well, it's not news to anybody.
We're all paying more for groceries, gas, utilities.
Farmers, though, have added costs, including, among other things, diesel fuel, fertilizer.
And these costs are requiring farmers to make tough choices about how they spend their resources.
In addition to rising costs, farmers are also paying attention to a new trade deal with China.
It is always a pleasure to welcome Pam Yankee, the fabulous farm babe and host of the Midwest Farm Report, to the program.
She's here to give us a few updates on the state of Wisconsin's agricultural community.
Pam, always good to see you.
Thanks for being here.
So as I said, we all know costs are going up everywhere.
But where are farmers in Wisconsin seeing the biggest rise in their input costs?
Is it fertilizer, fuel, something else?
And how are they adjusting to those increases?
A lot of it depends on every farmer's individual.
That's part of the reason why I love the industry.
Many farmers tried to be proactive in 2025 and pre-purchase their fertilizers, at least as much as they could.
2025, the problem was a lot of our retailers did not want to give you a price or they couldn't get a price.
because things that already started to unwind.
So a lot of farmers put money down on their fertilizer last year.
If they ended up being needy and had to buy more, then they really suffered the consequences with escalated prices.
So fertilizer definitely caught our attention right out of the bat.
Diesel prices.
Now, again, remember, farmers are very proactive.
It's part of our tax strategy to try to prepay for a lot of the inputs that we're going to need the following year and take the tax benefits.
take the discounts that our dealers and cooperatives offer us.
If we can accept delivery of some of those things, that really helps us out too, as far as peace of mind.
Because last year, you might have been able to buy the fertilizer technically, but getting delivery of the fertilizer was the other thing.
Okay, I bought it from you.
Where is it?
That kind of thing.
So there were a lot of different moving parts that already started to impact producers at the end of 2025.
Now, we're into 2026.
Diesel is another one of those elements where farmers will generally try to buy in advance or maybe contract what they're going to need.
Many farmers will buy what we call red diesel, which is a little different than what you're going to see at the pump.
It's farm grade, so they'll get a little bit of a discount per gallon, but it's still pretty doggone expensive.
Everything that we do in agriculture requires horsepower, and for the most part, horsepower requires diesel.
You're not going to see, that's one of the big struggles they have with this
idea of an electric tractor.
Really hard to get your RPMs and your horsepower up on an electric tractor.
We still rely very much on diesel, so that spends something that's hit them.
You alluded to the fact that we were really caught in a quagmire being unable to sell the crop that we grew in 2025.
China shut the spigot off.
They started to channel all their energies as far as purchasing specifically soybeans to South America.
Now you have to understand,
the United States and South America are always toggling for the the world soybean market and let's just call that China.
So remember southern hemisphere right now they're basically in their harvest window so they will serve the world market until the United States soybeans are ready to go.
What got screwed up is China said nope we're not gonna we're not gonna work with we can't rely on the United States anymore we're gonna take everything from South America excuse me and
That left a lot of us soybeans in our storage in our warehouses waiting for the market Well, we're still kind of waiting on that market now you alluded to the conversation the president had with China president Z in Beijing 17 billion dollars of agriculture commitment annually through 2028 Well, that's all well and good, but the devil's in the details.
We do not know where that 17 billion will be spent It will not be spent in soybeans.
It will I mean
exclusively.
It's not going to be exclusively in soybeans or corn.
Some of our beef producers said they're thrilled because they have finally gotten phytosanitary certificates so they can start moving beef back into China.
Now you say, hey, wait a minute.
I hear stories that there is no beef in the United States.
We're short ourselves.
Yes, we are.
But in China, they look at what we call variety meats.
They like the tongue, the heart, a tripe.
They like things that the United States does not want.
And that adds value.
to the carcass that our US beef producers are growing.
So there's a lot of different pieces that are moving right now.
Farmers have got their operating costs.
Obviously, I won't say covered, but they know what they are.
The seed is in the ground.
And as is our nature and agriculture, we're optimistic that by the time we get ready to harvest, the market will present opportunities for us to sell at a profit.
And that's what everybody's watching for right now, including myself.
My home farm we only have a hundred tillable acres, but I it's I can't I can't screw it up if you know what I mean at the rate It cost me per acre for fertilizer seed diesel and some hired labor to help us out I can't afford to make a mistake or my Yankee we were talking about my 92 year old mom on the farm all of a sudden my Yankee's got an alternate lifestyle that she's got Anybody involved in agriculture has got to take every penny seriously and like I said
Now that farmers have got everything in the ground, now we're going to have to come back maybe with more fertilizer, might have to control some weeds, might have to control some insects so there's more inputs that will come.
Every time we make a pass on that field it's going to be more desert, it's going to be more labor, but at least if we get the seed in the ground we feel better about the chances that we're going to be able to pay our bills and rally back.
Like I said, it's not a nice place to be in.
We certainly wish that Mother Nature would have treated us a little bit better in Wisconsin earlier.
We thought 80 degrees, oh my goodness, we're gonna get started early, and then all of a sudden, slap, bam, we're back into freezing overnight.
So it's gonna take probably another 45 days, I believe, before a lot of Wisconsin farmers will be able to express with me any confidence on what their crop looks like, how they're feeling about it, and what their bottom line potentially could be by the time that we roll to December.
We're talking with Pam Yankee, the fabulous farm babe, also the host of the Midwest Farm Report, MidwestFarmReport.com.
When we're talking about the affordability and a little bit of the stability, I've read reports that there's some farmers that are thinking about shifting from maximizing their yield to maximizing their profit.
And I want you to explain what that means and if that's a big mindset change for the farming community.
Now, I mean, I wouldn't say that it's a mind frame change.
We this this is what we do.
This is what we do Right if you're now this is I mean quite frankly, let's slow down and just think a little common sense here if my Unit price is higher.
I need a higher bushel return If I have to have higher bushel return, I want more bushel.
I mean the If the price is low, I got to have more if the price is high.
I don't have to worry quite so much
about the yield.
And listen to me, there is not a farmer out there that looks for average.
Do you understand?
How many of you wake up in the morning and say, okay, yeah, today I think I'm going to just be average?
Wisconsin farmers are always looking to up the ante.
They are always looking to raise the bar.
And obviously that's great if the prices go up, but it's necessity if the prices are low and expenses are high.
So that mind frame,
I've never witnessed a farmer that conscientiously said to me, oh, no, I'm not going to worry about yield.
I'm going to, I'm going to worry about, you know, cost per unit, everything.
The kitchen sink goes into farming today.
You don't miss a trick.
Whether it's how many hours of labor am I going to hire?
How many, how many units of, and am I going to put on?
How many pounds of seed am I going to, I mean, there is, there, you have no idea how finely calculated every move is in agriculture today.
because of the conversation that we started on the outset.
My margins are shot.
My possibilities are limited.
I have uncertainty all around me, more so this year than we've seen in a little while.
Correct me if I'm wrong.
I was reading this and it said that some farmers are cutting back on the fertilizer because to piggyback off what you said, they want a higher yield of their crop, obviously.
But does cutting back on the fertilizer, how does that affect the crop, if at
all?
Well, oh no.
So again, how much do you know about your field?
That really gets to be the issue.
A lot of farms spend a lot of money on soil sampling, so they know exactly what nutrients are out there in that field.
For all of you that get irritated,
with our dairy air when we're spread manure that nutrient is absolutely in a year like this so incredibly valuable to Wisconsin farms because of the nutrients it brings back to the soil that is incredible and now you stop and think about a state like Iowa where it's corn beans not necessarily livestock or other states that are just corn beans wheat corn beans wheat with relatively little livestock influence they have to buy all of their fertilizer
In Wisconsin, we are blessed that those dairy cows, those beef animals, those hogs, those chickens, give us those nutrients in that form.
So that's one of those things that, like I said, I understand people's irritation with it.
But as a farm kid, that saves me a lot of money.
That saves me a lot of effort, and it's also good for the soil.
So like I said, Brian, how farmers approach things are in every element.
from my labor, from my energy, from my inputs, and then how am I going to backstop it, and what is the yield going to be?
They don't cut fertilizer, generally don't want to cut fertilizer just because of its expense.
If the soil needs it, I got to have it.
Maybe I take a different look at my source, or I may try to do it in different, we have so much technology, forgive me, we have so much technology.
we can exactly put down fertilizer exactly where we need it.
So those kinds of things are deployed to try to help us.
But boy, the only time that we really back off on fertilizer is quite frankly if there is literally no money in the checkbook.
Wow, okay.
Growing up in South Dakota back to the conversation about the fertilizer, I had friends growing up on farms who called that liquid gold is what they called their fertilizer.
As you mentioned and alluded to the fact that the next few months are going to be really telling for the farming community, Pam.
But how will farmers know if this potential trade deal with China is actually working, if it's made any sort of difference as the months wear on?
Again, it's the devil's in the details.
You know, right after the announcement was made, our corn, our soybeans, our wheat rallied pretty good, about 13 cents.
If you were of the volition that you wanted to, you know, kind of hedge your risk and you feel pretty good about what your crop, maybe you've got a full bin of beans that you could sell today, or maybe you feel pretty good about how your crop's developing right now, then you probably stepped in.
Now we wait and see.
Is it going to be beef?
Is it going to be wheat?
Is it going to be canola?
Is it going to be fruit?
We don't know what the 17 billion will ultimately be spent on.
Every move that China makes relative to that announcement, the market will react and hopefully farmers will capitalize.
Well, Pam, it is always a pleasure and very informative speaking with you because, you know, we all know how much we depend on the agriculture industry.
We just don't know the ins and outs and the challenges that are presented to farmers across Wisconsin and across the country.
Pam, Yankee is the fabulous farm babe and host of the Midwest Farm Report.
You can go to midwestfarmreport.com.
Have a great weekend, Pam.
Thanks for joining us today.
and I
can't, I don't know, you know, as since I'm not a farmer, but you got to be as Pam said earlier, optimistic about
what could come and realistic about the bottom line of everything.
If you missed any of our conversation with Pammer, you miss any of our conversations, go to Spotify.
You can subscribe to the podcast.
It's Daybreak with Brian and Jamie.
So make sure you do that.
Then download the Free Civic Media app.
That way you can listen to Midwest Farm Report.
That way you can also then listen to us wherever you are.
And we also had
this is Daybreak.
No fiction.
It's Daybreak with Brian and Jamie.
I'm Brian Noonan.
Now, even before COVID, there was a movement in this country that not only questioned and doubted science, but also began spreading false information around medical treatments, research, etc.
A Harris Poll survey of over 2,000 U.S.
adults commissioned by Bayer reveals a profound misinformation paradox around science that is having a profound effect on American life.
Joining us to talk about the study is Matthias Behringer.
He is the executive vice president and head of public affairs sustainability.
and safety for Bayer Global.
Matthias, thanks for being here this morning.
We appreciate it.
Let's start out with this.
Explain the term misinformation paradox.
First of all, good morning and happy Friday from my side as well, Jamie and Brian.
Yeah, the paradox is that we use social media as our number one source of information that includes the information about science.
We are frustrated with the kind of information we are getting and we are losing trust in science.
So we are all well aware that the way we are consuming and communicating about science at the moment gets us into a dead-end road.
And that's the paradox in a nutshell.
One of the things that I thought was most fascinating as I was looking through this study is the shift in young adults.
In fact, the study says that nearly one in five distrust doctors and science.
So I guess my question is, what is driving that shift?
And if younger Americans trust friends and influencers more than the expert, how do we go about rebuilding that?
Well, I mean, I'm also very worried about it and I have friends who are medical doctors and maybe you have heard that stories as well.
That's ground zero for the lost and trust in science and people will get sicker or not will get the right treatments as a consequence of that.
So we really see those effects trickling down all the way to ground zero, which would be the medical practitioners that actually
spend a lot of time in learning a lot about how to make ourselves here and have often done a great job.
So big, big problem.
I don't think that social media will ever be the place where things get better.
The reason being that things are forwarded too quickly, social media
can play with emotions in ways that we really can't control.
They're able to trigger our darkest impulses through social media.
So my hope is
in the next generation of media consumption, which would be artificial intelligence.
However, we need to prepare us for that.
So artificial intelligence, if used as an oracle, will make things even worse, I believe.
But social media, used in a way that allows us to question data, to engage in a conversation about science, could be really a very interesting alternative.
to today's consumption habits.
And that's also a way to back out of it.
So if you ask me, is it that social media or is it the underlying mistrust in things like vaccines with drov vaccine skepticism?
I believe social media is the key propeller of scientific misinformation across a wide array of topics, which is why having different media consumption is the way to go.
He's the executive vice president, head of public affairs, sustainability and safety for Bayer Global, Bayer.com is their website.
Mattias, as we're talking about this, we're talking about the real physical problems that could come from people following all this disinformation.
But there's an emotional toll that the study found that I found interesting.
What emotional toll are we paying for this misinformation that we're consuming?
But if you can't trust anybody anymore, you feel more lonely.
There's a lot of research about the loneliness in our society.
It's very much something that also the younger generation is heavily affected by.
So a loss in trust, be it in science or be it in something else, makes all of us lonelier.
And that's a huge emotion at all.
The other thing is just the frustration that
the headline grabbing an emotion propelling way people talk about science today gets us into places where we resort to snake oil or other things influencers make money with rather than relying on science when it comes to one of the most important things for humans and that is our health.
So first of all, I think the game changer in the way media consumption online search is happening gives me cause for optimism.
It means we need to all go back to the drawing board and learn how to have a different conversation about science leveraging AI.
But the biggest source of optimism for me is that in a country that seems not to be able to agree on anything across the party spectrum, we can't even agree that the sky is blue at times, I feel.
In that country, though, a vast majority across all demographics agrees that us advancing scientific progress here in America is something we all want.
I think a bad rock to build and to regain trust in the future.
Isn't that feeding more into the the paradox again where we we admit yes we need more science and yet we don't trust science but we need more of it we're just not going to trust it.
That part to me didn't make sense as I was reading it.
I was like I agree that we do need more scientific research and we are falling behind but then if most people aren't going to or a lot of people aren't going to believe it
Where do we go?
How do we get those
things
I think it's important to trust in the scientific process and not so much about the science.
If we trusted every scientific study, we still would believe the world is flat.
That's not what we need, but we need to rebuild trust in the process.
Have a great long weekend, too.
Happy Memorial Day.
Bye-bye.
Safe to
Network.
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