
Transcript
Cellcom Celebrations and Mortgage Revelations (Hour 2)
Maino and the Mayor · Mon Jun 30, 2025
you.
It's
Oh my thank you.
Thank you.
Yes.
Number four.
It's kind of wild.
Yeah.
My youngest is seven.
So I'm kind of doing this all over again.
It feels like, but the kids are going to be great helpers.
I feel like it'll be different this time around where it won't be like chasing all the toddlers.
They'll be able to like take a shower and they can keep the kid alive for a little while,
I think so.
Yeah.
My oldest is 12.
She just took the babysitting course.
So she's very excited.
They love babies.
They'll be great.
They are.
And I just
could always
That's a good question.
She told me she learned how to administer an EpiPen and do all the things.
It is amazing.
They do that at the safety center here in Green Bay.
So God bless those people.
They do a really nice job.
That
Yeah.
And they learn the business skills side of it too, which is really good.
Like how do you negotiate a rate and ask those questions.
So it's really good.
I think that's awesome.
Oh, that's cool.
So I'm busy.
Do you
Don't you?
I do.
Yeah, well, we have such a great neighborhood, you know, and all the, you know, like sports parents and all the people you get to hang out with as you raise kids.
Like the village is strong and we are very grateful.
Congrats to you.
Congrats.
That is great.
which is
I'm senior manager of external relations.
So kind of a fancy way of, you know, PR, communications.
I get to do fun things like this with you guys.
Nice.
I've been there for just over a year now, so.
must be close to a thousand or 600.
Just
You said that that's so cool.
You know that
Well, I say that a breakthrough when I used to work for Craig Dickman.
I was employee number eight.
step in.
because
on right now?
They started as that, yes.
And Bonnie was the one who ran those for many years, incredible lady.
And so I'm trying to fill her shoes a little bit and do some other things as well.
And so obviously we went through a pretty tough month this last month with the outage and with an ongoing FBI investigation.
there's only so much you can share.
Believe me, we would love to share all the way more things than we can.
And so it's really just our opportunity to say thank you to our customers for sticking with us.
It was obviously a rough road, not just for us, but for them.
We completely understand that and also for our community.
we're doing also by not sharing too much is because these cyber incidents happen all across the country every single day, which is unfortunate, but it's the world we live in.
And the more we say, the more susceptible people in and outside of our industry are too, because that's our goal, right?
Is to like get to us and then get to other people that are probably even bigger.
In other industries.
Remember
this community.
That happens all the time.
I don't
but
And you use that every day.
Exactly.
It makes you really think about how often you use your technology.
And how I don't want
you
communication.
Yep.
Yep.
Absolutely.
So yeah.
That's why some of
Right.
Do I worry about that?
But for sure.
Yep, we're back now.
We're back and ready to get back to business as usual.
And again, just say thank you at these celebrations.
So we have 15 left.
There were 17 total.
And they're all across the region.
So we're in Ribb Mountain and Marshfield.
So Ribb Mountain tomorrow on my birthday.
Oh, hey, happy birthday.
Thank you.
And then July 2nd.
Oh, I got a bell.
next
Oh, I
Best birthday gift
Ever.
Yeah, but then we're at Marshfield on July 2nd.
I'll be at that one.
And we've been doing some radio remotes, and it's a lot of... Okay, I gotta talk
Oh, right.
We do
I can't believe you did that.
Tell us.
Yeah, I did a lot of dunk tanks.
Because
terrible when we showed up right and I
just to say, tell me
dump.
Well, and they just had Mr. Wisconsin.
We just crowned Willow our brand of Wisconsin.
She's from Racine.
Very cool.
Yes.
So I did a lot of things.
I think when you become Mr. Wisconsin, and that's why honestly, like I, I am so grateful for that experience because I wouldn't be able to do all the things I do today without that experience.
So yay for scholarship money, paid for my MBA,
the good things, but it also gave me the opportunity to learn that sometimes you show up to places and you just got to kind of figure things out.
And you don't know who you're going to meet, what you're going
I mean, I was prepped a lot of times before I went, but you just don't know.
And you show up and they're like, Hey, do you mind doing this?
Do you mind doing this?
And I was a singer.
So I sang a lot too.
And
speak to all different sorts of audiences.
So you kind of have to roll with the punches on that too.
But yeah, dunk tanks, parades, all the things.
And yep, there were definitely times.
I mean, I definitely wore a T-shirt over my swimsuit just to make sure there were no wardrobe malfunctions as they call it nowadays.
But didn't you say you'd
Oh God, yeah.
Oh yeah.
I mean, you have to worry about those kinds of things.
Right.
tighter on security nowadays, I would say, but they always made sure I had somebody with me.
So that was good.
You'd get a lot of letters and things.
And after a while, I just asked my business manager to just not share those anymore.
I was like, you know, unless it's dangerous, like, I just don't want it.
And that's good because they
Yeah, whatever, you know.
I play sports my whole life.
I think that's great, you did that.
I was gonna say, they don't know that
Yes, I'm a country gal.
That's right.
You know, so I was muddin' and, you know, pickin' rocks and doin' all sorts of things up there.
Dude, did you
Yeah, I played outfield at Norbert's, which was really cool.
Like, I had never played that until I got there.
And they were like, well, the only position we have open is left field.
So if you want to play, that's what you're gonna do.
And I was like, all right, well, I'll give it a shot.
And I loved it.
It was so much
Well, it was a paid appearance.
So yes, it was expected to do that.
I mean, I'm sure if I was uncomfortable with something, we would have worked for it.
I mean, that's not
to your
surprised
to the
VP or whatever.
I was the ambassador in a lot of ways too, for sure.
All right.
So
Yep, nope, just Wisconsin.
So we go all the way, you know, west to the Red Mountain area like this week and then we'll go south to Manitowoc and up to Door County.
And the people
Yeah.
Yes.
Yeah, and the deals that we have going on It's basically like black Friday in June So like if there's a time you want to stock up on something like for the hunters right now We've got crazy deals like the more you buy the more you save so we had somebody come in and get five trail cams for the price of two Which I know
husband big hunter is thinking about Or if you've been thinking about getting that phone for that kid that you're like right on the fence so we can get him the phone or the watch or something Okay,
All right.
Well, that's okay.
I'll let you know.
Yes.
You have that.
That is the coolest thing.
Yeah, the Spartan Trailcams.
Is that
And we have our low cams that are more like for your house, which I just bought a house actually in August.
So we're gonna get some of those too.
Okay.
Um, but yes, absolutely.
Yeah, it's an app and then it runs right through your phone.
My husband has something very similar right now.
So I get to see all the deer all the time.
All the time just pops right up as a notification anytime movement comes.
So I've seen that one has got that
Yeah.
And then you don't have to go and like change the SD card out.
It just comes right here.
Wow.
And he
that surprises
my new house.
Oh, we do.
Yeah, for sure.
Yeah.
I didn't know that.
Yep.
I didn't either.
Yeah.
That is much done our less.
People don't think we have, but yes.
Tell me about these.
Oh, Celebrations.
And we're calling them cell ubrations.
Cell ubrations.
We're rebranding a little bit.
Because again, it's a big thank you to all the customers that stuck with us.
And hopefully some new ones will come too.
So when
Yeah, everything.
It's literally like you're walking into a retail store underneath an outdoor tent.
And then we have our care team and our tech team for like any technical question that you have.
You can get all these great deals.
And actually, if you sign up for home internet, which we also have, you can get six months for free.
So that's a pretty good deal.
So
We have.
Actually, we do.
different in each location, but a lot of times it's like subs, chips, we have root beer floats, always love that.
Some, depending on where you are, like Appleton North, for instance, our store is right next to Tom's Drive-In, so they're going to do like burgers and hot dogs and stuff.
So, I mean, it just depends on where you are, but check out our website.
And we do giveaways too, so if you want to come win something, and actually if you pre-register or you get a chance to win a cool Packers package.
home.
I'm sure he figured it
but then somebody would install.
They are
customer friendly.
They'll help you with
I actually do.
That's a good question.
I don't want to say.
Yeah, yeah,
That's
You let me know when you're going in.
I'll give them a heads up you're coming.
You can actually make an appointment online too.
So we have a new appointment system so that you don't have to wait when you go in.
Like you could be like, I have an appointment and then you get first.
And then I wanted to retail folks cause they're amazing.
in terms of question, I don't know if they do that part of it.
But I just know there's
of your
you
Right.
Our team is pretty awesome.
If you told them a little bit more about your home, they'd probably let you know about how many you would want to have.
Because
six
nice to have issues
yeah, everybody should have really have one nowadays.
I feel like, you know,
really introduce yourself
Tell me who you are and what you do.
I gosh, what do I do?
Senior manager of external relations at Selcom and site is our parent company, but people are really more affiliated or, you know, know our brand well of Selcom.
So excited to share about the celebrations today, of course.
But we also have things going on and we're you know still growing as a business and it's been really cool to be a part of something that's been around for 115 years made start in Pulaski, Wisconsin with the Riordan family and it's still part of the Riordan family now and you know, it's a very Wisconsin business, right?
So
Plastic, telephone.
The year I was born was when Cellcom was created in 1987.
You're
then they
here.
1987.
88.
My kids literally say you were born in the 1900s.
They'll ask me that all
Yeah, the farm.
Wedding reception thing.
I just got married there in September.
They
after this.
Yeah, we're busy.
What are you here?
Appleton?
Yeah, I have it all up on my phone, actually.
So, celebrations.
Yeah, sellcom.com slash celebrate.
And it has all of them.
And like I said, if you pre-register, you can win a really cool VIP Packers.
Package and then every day we have giveaways, but yeah, we're out in Shawno on the 8th and 9th of July Then we're in Weston East to peer the week after that And then in the lots in Green Bay Luxembourg Pulaski, of course, which is where we were born Manitouac Appleton and then all the way up Sturgeon Bay and then we finish up in Annago on August 6th
Oh, really?
Yeah
So,
Yeah.
I mean, I can't.
still my like my plan.
You're like it's still improving.
My
do
I mean?
They're just swiping like nobody's business as well, isn't it?
You
It's wild, isn't it?
And as a parent, it's hard, right?
You want to try to protect them also as much as you can and have them be educated about those things too.
And yeah, it's not easy
for sure.
That is like the biggest thing.
under seven.
Yes, and I worked in talent acquisition for a long time before this or recruiting.
And you can tell, you know, when you're recruiting interns, like the kids who've had parents who have taught them those things, right?
So yeah, we work on, we work on those things too.
And you just have to set boundaries with it.
You know, it's, it depends on each kid.
Each kid is, has different responsibility levels, maturity levels.
And I think there's certain things you just have to monitor.
And like my little guy, he's seven, but there's times where, man, I'd love to have one of those kids watches on him where I can
you'll see where he's going.
Like if we're at a baseball tournament and he's like around the corner doing something, it'd be nice to have.
I mean, I've seen him still watch him like a hawk, but it's like, there's really great things about it too, for sure.
You don't
Are you having fun in grandpa land?
Oh yeah.
Okay, good.
There's always one.
She's got energy.
She's got
She'll rule the world someday.
Get a call from
my daughter, ask her if I could meet here at 1035 at night at the emergency room, which is always a nice call for me.
Oh, shoot.
She had stuffed a marble or something up her nose.
You know, one of those kind of things.
Oh, no.
Sir, I thought doctor could not get it out, could not get it out.
The next day, take them out for lunch before we go to Bay Beach.
And of course, it comes out as we're sitting at the restaurant table.
And you forget as a grandpa.
You forget how much stress there is in being a parent.
Oh,
yeah.
Oh, a lot.
You know?
Yeah, for sure.
I mean, it's
look
crap.
I feel like we know too much nowadays, too.
Like there's way too much information being shoved at us all the time as parents.
And so you feel a lot more pressure than maybe like my parents did.
I know my mom's like, I'm so glad I don't have to parent through all this technology.
Because I started, I got a phone when I was like just finishing high school and it was like the big block Nokia phone where you could literally only call people.
So it's just so different now.
Yeah, it really is.
Yeah, for sure.
I mean, honestly being able to like communicate with my kids and yeah, and just like they're busy kids.
So it's just nice to know what's going on.
And yeah, nowadays there's crazy things going on.
So it is nice to know where they are.
And it's
and get that stuff up and now it's just- I still have some days of that too for sure.
I mean, we still wrote papers in high school, like on paper.
I was telling my kids that.
They were like, what?
Well, Jim being a teacher though, this whole AI thing.
Thank God.
Well, yeah, now you gotta be careful.
I'm sure they give you some tools to hopefully work around that.
at
It's like, you did write that, and then you
Asking chat GPT, they have fun things.
Besides
and they're like, oh god.
Oh god, we watch it all the time.
we
that make
Todd, please, the fifth.
Isn't it?
I know.
There is some pretty cool stuff.
Like the other day, I saw this on TikTok and I was like, I have to try it.
It was, you can ask, like, take this.
cute photo of my nephew and turn it into a coloring book page and then add like farm animals around him.
And it like, it turned out so cute.
I was like, this is cool.
Got
She is from Sarah.
Thank you, Sarah.
That's so sweet.
Yes.
So celebrations.
We started last week.
This week we're in Ribb Mountain and we're in Marshfield tomorrow and Wednesday.
So come out again.
Tented events, sellcom.com slash celebrate has all the details on all the really cool deals.
like we were just talking about and what happens at those.
But again, it's free food, free dessert, all the fun things and giveaways.
New
promotions.
Yeah, and you can test it all out.
Do you have to be a customer?
You do not, absolutely not.
Yep.
Anyone can come.
Anyone can come.
And you can come to all of them if you want.
Take all the free food.
cameras.
Oh yeah, absolutely.
They have all their computers all set up and they're doing sales as we speak in the tent.
I love
Yeah,
company does and
for sure.
We appreciate the support.
Absolutely.
Yeah.
This is
celebrations.
I
in all the
in.
Let me know in a few months.
next
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Now back to Mino and the Mayor.
Here's John Mino and Jim Schmidt.
Welcome back.
Great having Kimberly Sawyer on from N-Site and Cellcom with some fantastic things they've got going on.
Joining us now, Kristen Ambo's Point Mortgage Corporation, and of course her podcast, Always On Point.
I just wish she would bring a little bit more energy to the table.
And a little bit more
So we were talking, okay, the area I drive in Green Bay, I'm surprised, I've mentioned this to Jim a couple of times, nice little neighborhoods, nothing wrong with them or anything, the houses look nice, I don't know if they're flips or anything, but for the first time in a very long time, I saw price reduction on a house that's available.
It's happening,
Neither one wants to give yet.
So it's not a buyer's market.
It's not a seller's market.
There are still a few pockets.
But here's the deal.
And I can't say it enough right now.
When you hire a realtor.
and they bring you all the evidence of all the comparables in the last six months that's sold.
And they give you advice on how to price it.
If you go $10,000, $20,000, $30,000 over that, you're going to be doing a price reduction.
That's almost exactly what we're seeing right now.
And agents don't want to undercut it because they want you to make less money.
They want to make more money too.
However, they want to move it.
they want to sell it for you.
They don't want to sit on it forever.
And then that's what's happening.
And then what happens is, is if it's sitting on the market for a week, two weeks, what's wrong with that house?
What's wrong with
No, it's not.
If you understand lending on the VA side, you know, um, I try to let people know to my husband's veteran, our loan is a VA.
We've bought, we've sold, we've refinanced, we've bought again, you know, everything VA.
But working with somebody who really understands VA is where it lands.
I just had two people I closed last month in VA where their other lender wasn't, like they didn't have even the common knowledge of VA, but then promoting themselves as a VA expert.
And so,
It can go awry when you're working with somebody who doesn't know how to do VA or the quirks of it.
And VA is a super great opportunity for people.
And when they have that benefit to be able to use that, it's huge.
I'm working with one right now who, you know, they're selling their house from out of town coming in.
They have about $300,000 to put down, but they only really, you know, 20% and they don't even have to have 20% on VA.
They could do no money down.
But we had the conversation as we were running different price points and different down payments for them because right now what they're doing is, am I going to make more money in the market or am I going to pay more money in interest?
And so they're doing their due diligence to say, yeah, we could put $300,000 down on this, but maybe it's only really worth putting 50 and putting 250 in the market.
and making more money towards retirement.
So a lot of times they have the money, they're just choosing to put it elsewhere because they don't have to put it into their loan.
but
Yes, absolutely, absolutely.
I like to look at all the numbers with clients.
What's the best situation for you?
What is your comfortable zone in a payment?
What do you need and where are your goals?
Because if this is like the house that they're looking at buying and they put an offer in on this weekend, I was talking to them yesterday and they were like, can you run this?
Can you run this?
We're gonna make about X, Y, and Z this amount, this amount in their investments.
So we talked about, okay, you're gonna pay this, this or this.
So which one is better for you?
And again, that was what was gonna be because they're buying their forever home.
So like now we're in it to figure out what we can do to best utilize our money for our future, whether it be pay the house off later, make more here.
Don't invest those types of things.
It's more than just a house and it's your overall financial plan and goal that I want to help you meet.
But the people that are holding off, right.
And when I say that it dropped, it dropped, rates didn't, remember mortgage rates are not directly tied to the Federal Reserve rate.
We're tied to the Treasury.
So the fact that the Treasury started to move was a big deal.
So that's really exciting as far as that part is concerned.
But listen, we're talking two more price drops this year.
We don't know if they're an eighth.
We don't know if it's a quarter.
We don't know what it is.
But the main thing is, is that
If you can buy a home for a payment you want, then it's the right time for you.
If it's not, don't rush into it.
I always, there's a reason that there's rent and a lot of times it's better for people to rent quite, until they're totally prepared.
But if you're looking to buy, look to buy and get in, but make sure you're working with a loan officer that understands all the different aspects.
of the loan process because man-o-man right now, the slop I'm seeing out there in the predatory lending is at a max.
So it's really easy to say, oh, I'm going to go to this lender because they have a better interest rate.
I probably hear that once a week.
And I check my rates against everybody.
It's super competitive.
And almost every time I say, give me your loan estimate from that other lender.
Yeah, the rates lower, but they're also charging $7,000, $10,000.
One was $30,000 in points and fees.
I can give, my rate sheet is anywhere from four and a half to eight right now.
What rate do you want?
So when you call and say, what's your rate today?
Well, I have anywhere from four and a half to eight.
It all depends on, do you want to credit back at closing to pay your costs and a higher interest rate or do you want the lowest rate possible and pay as many fees as, you know, in points as you want to pay.
Everybody's different, but the thing about it is, is a lot of lenders aren't talking about that.
They're just like, oh, here you go, sign here.
And I'm telling you what the actual fees are and people are like, Whoa, wait a minute.
Why are my clothes and costs $20,000?
Well, they don't have to be in Wisconsin with your escrow set up.
They're probably around five or six.
mean, and I think some people try to buy too much house, but then you just said these people are buying the house, they're going to be in the rest of their life.
I don't know that.
Do people really buy the house they're going to be in the rest of their life?
And we thought we did.
And now we're kind of thinking, well, I don't know.
Oh my
And now we're like, well, maybe we should build more.
Same thing.
You know, there's different places, there's water, and I don't know.
Well, and as you grow as a human being.
And your kids move out.
Yeah, your kids move out, things change.
Right.
Like we've got two big living rooms that we never sit in.
Right.
When we entertain, it's in our kitchen.
I like I'd love my kitchen to be twice the size it is now in no living
I'm like, what are you doing with a mortgage?
He goes, are you kidding me?
And he takes his money and invests it and makes six and seven and eight.
Some of that stuff, he's probably making 10.
I'm like, you know what?
And that happened to me a little bit.
Even my guy said, he'd look, man, that interest rate,
You better off investing it.
You know what I did?
Paid off my house.
I'm
That is.
So there are a couple, they're peaking through different, a lot of them on the waterfront.
but there are a couple of 55 plus communities.
And Kathy, I'm not saying you're 55 or plus.
I don't know how old you are, but there are a lot of people who are getting either near retirement or in retirement that no longer want the upkeep.
And so a condo is perfect for them.
It's crazy.
So, so buying, um, I know that actually Ben and Deanna are listing some over by the river over by the OC that are going to be in new development.
Yes.
So there are more coming because Cathy, you're not alone in that.
A lot of people want less is more for them.
And so that's where they're going with that.
And if you want to rent, great, but you can still buy those types of properties and not have to feel like all your money is just going and giving it away to rent.
You can also still own those.
So there's more pockets of that coming
Thank you for bringing this up because that is something that people aren't paying attention to as much as they should so, Wisconsin's the eighth highest property tax state in the country so
We have some high taxes.
You're probably, it's 1.578% of the purchase price is the estimate in our area.
So just even 1.5% of the purchase price, okay?
That's what you're probably paying in taxes.
The other thing is insurance.
Insurance, we used to quote an average on insurance around like,
80 bucks a month right now the average I'm seeing is typically between 120 and 150 a month for people So that's doubling their insurance payment per month.
You know why
Okay
You're
Yes.
Anybody, though.
Yeah.
And here's why.
Like, this is what we were just talking about.
So in our Green Bay Market, you could go...
I'll use my example.
My husband and I lived in Bellevue.
We lived in the last subdivision in Bellevue before it hit Ledgevue.
Because our taxes in Bellevue were $2,800 a year, and if we took our house and moved it a block over on the other side of Highway 172, they were more than double.
So it depends on where you live.
And the reason why I bring that up, especially in pre-qualifying, is I'm the lender who's going to always say,
get me the house you're interested in, I wanna run the payment.
And the reason why is because I wanna know what those taxes are.
Those taxes might increase your payment two, three, four, $500 a month depending on where they're at.
So some pockets of this city where taxes, it's not shocking to see taxes of $7,000, $8,000, $9,000, $10,000.
So you've gotta be prepared for that.
And we were saying even in my house now, when we moved in five years ago, the taxes were $4,500.
Now they're $7,000.
So I've, you know, my husband and I have had to make up the difference in that monthly payment year over year over year.
And we have to be prepared for that.
Cause they don't give you, that tax bill shows up on December 10th surprise and it's doing 20 days and you just have to figure it out and get used to it.
It's not your principal and interest.
changing, it's the taxes and insurance right now.
And I think sometimes, especially,
Good
Your
And I think they think, and again, first time buyers, but you don't want to learn the hard way.
And you really need to, and you're good about cautioning them about that.
This is this month.
I'm telling you, I don't know what's going to be next year.
So, you know, yeah.
And with the pre-approval and what lender you choose to work with, you'd be surprised at the amount of loan estimates I still see.
Cause they're like, well, Kristin, their payments less.
Okay, let me look at it, right?
And it says $350 for taxes on a $500,000 house.
Well, that's wrong.
And then $80 for insurance, I'm thinking.
This payment is probably $300 late because they're baiting and switching you because then it's easy to go.
Well, that was just a number I put in the house you decided.
So it's your fault, not me setting.
It's me, not me setting you up to fail.
I don't
It is so brutal.
And right now it's, it's, it's beyond the snakiness and brutal.
It's, it really is.
And that's why I can't say it enough for people to make sure you're getting.
a first, second, or a third opinion.
If you're getting more than three, you're going to confuse yourself.
I will tell you that.
I've seen clients go, okay, now it's too much information, but definitely shop.
I would agree as long as you're one of them.
I agree with that.
But
You're not a bank.
You're not a savings and loan, but
I mean, you really know this industry.
So I would just, I would encourage people to do that, to get a second opinion.
I don't have to get three, but as long as you're one of them, because I think what I like about you is you tell them more than you have to.
And I always think, I tell people too, when you're buying it, you had your home inspection, but the furnace goes off.
Do you really have that?
And I was seeing seller credits coming back, you know, where sellers are willing to help the buyer pay some of their costs.
So that's really nice.
But those things aren't discussed as much as they should be.
And I am seeing inspections come back.
I think inspections are up about 30% year over year from
So just wave the contingency, but still get this inspection so you know what you're in for.
You can do that during the process.
You can do that right after you buy it, but that way you know, going into it right away.
Cause now you're setting yourself up for, okay, the furnace is okay, but I probably have one to two years on it.
So I better start saving that $6,000 up for shopping for it now.
So it's not on a day,
where I need an emergency fix, and then they're charging me more.
You know, set yourself up and prepare for all
It's an important investment.
Thank you.
It is.
And you want to get it right the first time.
920-606-1156.
And my podcast always on point with Kristen Ambos is on all your podcast stations, Apple Play, Spotify.
All the, all of them, I don't know.
We're there.
All the ones we got.
All the podcasting.
Thank you guys so much.
If I had a million dollars If I had a million dollars Well I'd buy you a house I would buy you a house And if I had a million dollars If I had a million dollars
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