Wisconsin Farmers want Freedom to Make Money with Ag-Tourism

Wisconsin farmers and advocates are pushing lawmakers to pass two pieces of legislation they call crucial to sustaining rural businesses. These “side hustles” related to ag-tourism would allow farmers the freedom to make money in several ways. But there is also a legislative deadline looming in October.

One proposal, known as LRB 2907, would allow farmers to host up to three paying campers on their land without needing a campground license. Farms were allowed to welcome a small number of overnight guests without regulation prior to 2017. This included those pitching a tent under the stars or parking self-contained trailers.

Supporters say reinstating this rule would give farms a modest but meaningful revenue stream. It could also be a way to connect visitors with rural life through agriculture-related activities they may be interested in like gathering eggs or enjoying farm breakfasts.

“This is not about competing with campgrounds,” Sheila Everhart of the Wisconsin Agricultural Tourism Association says. “It’s about attracting environmentally conscious campers looking for peace, fresh air, and open space.”

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Listen to the entire discussion from Mornings with Pat Kreitlow here:

[podcast src="https://civicmedia.us/shows/mornings-with-pat-kreitlow/2025/08/12/camping-on-the-farm-hour-2"]

The other legislative push targets Act 73. It passed last session and under state law, redefines wedding barns and other agricultural event venues as “public places.” This specific act requires liquor licenses as well as capping alcohol service to six beer-or-wine-only events per year.

Farmers say the change has cut seasonal events by as much as 75%, threatening both their income and the upkeep of historic farm structures.

“We need these opportunities for diversification on smaller farms,” Hans Breitennmoser, a Lincoln County dairy farmer, explains. “These types of gatherings are part of rural culture and helps preserve buildings and traditions.” 

Meanwhile, a Wisconsin judge ruled a lawsuit against the Wisconsin Department of Revenue (DOR) may continue. Two small farm owners are being represented by the Wisconsin Institute for Law & Liberty (WILL). You can read more about the suit here.

Breitenmoser, along with Everhart, ask the public to contact state legislators immediately to support LRB 2907 and exempt working farms from Act 73 before the October legislative deadline. 

“We need to get this done now,” Everhart says.