Transcript
Heart of Wisconsin Chamber of Commerce – March‘25
Mornings/Midday Magazine redirect · Tue Mar 11, 2025
Welcome everybody to Midday Magazine for this Tuesday, March 11, 2025.
Have your host, James J. Maylough here.
At 4.30 today, we're going to have real-a-t radio.
David Farnborough is going to be joining us, looking forward to that.
Right now, though, in part one, our good friend, Promise Bach,
and can move with us, Marketing Communication Director
with the Heart of Wisconsin Chamber of Commerce.
Promise, good to see you, how you been.
Good morning, good to see you too.
I've been great, how have you been?
Doing good, thank you for asking.
We got so much to talk about today.
You guys are so busy over there, but if you don't mind,
we do want to rewind really quick.
And just to hear how things went with the event, the other week.
Oh, sorry, annual awards.
Yeah, yeah.
You have a 77th annual awards meeting banquet.
I thought it was the 77th, and I was afraid to say it,
because I wasn't sure if I was right.
But yeah, how did that go?
Overall, I think it went really well.
We had around 250 people show up to it.
We had Janelle Haverman from Haverman Counciling,
maybe our mission moment speaker.
And we had some really great awards that were awarded out
throughout the night.
I did have Dan McCervill from Heart tell Monuments
won the Business Professional of the Year.
And it just touched a soft spot for me,
because he's also in our leads group,
and he's very active in the community.
So that's one of the ones that I really was happy to see happen.
So that's good to hear.
And to shout out to him and all the award winners and nominees
and everything, it's such a cool thing
that you guys do over there, and a nice opportunity
for us to highlight so many of our great individuals
in our community.
And I want to thank you guys for treating Pam well.
I know that she had a good time down there too.
So thank you for that.
I was just talking to her about it.
She had a really good experience.
She was happy with everything.
And then she was excited that she got to dress up a little bit.
And we did see a lot of people dressing up.
So I was pretty happy about that.
It was amazing.
I really plan on being at next year's in part
so that I can, I don't get to dress nice very often.
So just if anything for that.
But it's a great event we're looking forward to next year's.
And we're looking forward to the legislative breakfast.
That is right around the corner promise.
Yeah, actually.
So we're gearing up to close registration
pretty soon on this one.
So I know we've been saying that it closes on March 14th,
but we are filling up pretty fast, especially today.
We've been having a lot of registrations coming through today.
So we might actually fill up and sell out.
So if you're interested in attending legislative breakfast,
it's March 21st over at Midstate Technical College.
And it's from 7am to 9.15am.
And I would register today if you can get in on our website
at WisconsinRabbageChamber.com and register there.
Or give us a call.
We can register you too on our end as well.
But this is a really great one to come to.
We sit down and we have some breakfast.
And we hear some updates from the legislators
and local community representatives.
And there's also an opportunity to ask questions from the floor.
So if you are an attendee, write down your questions.
There'll be time for those to be answered towards the end.
And just a shout out to our sponsors on this one, US Bank
Fendor, Fortune Gaming Accusa, Enbridge, Damtar,
in Midstate Technical College.
We couldn't do this event without their sponsorships.
So thank you.
Big shout out to them.
And big thank you to all the representatives
and all the people that are going to be coming down for this
and everything.
This is an important one.
It becomes more and more important every year.
And I'm fortunate I get to speak with Senator Testin,
Representative Krueger once a month.
And I talked to these guys on air and off air.
And I cannot stress enough to people out there
how important these are to them.
This is an opportunity for them to hear straight from you.
Like, you know, straight up at being able to ask your questions,
the ones and they want to answer,
they want to listen to their constituents.
Regardless of where you fall politically
and whether you agree or disagree with these gentlemen,
I will put my name on this.
These guys care about this community.
And they want to hear from you.
Whether we agree or disagree,
I will encourage people to act like adults.
I will encourage people to be, you know,
be on your best behavior and all that in part
because I think we need to get back to that.
So here's a great opportunity for it.
As well as a great opportunity for you
to ask these questions to our representatives
straight up they want to hear from you.
I appreciate Midstate hosting this,
all of these great sponsors.
Certainly all the people coming down
to be, you know, talked to.
And the chamber for hosting this
and having an event like this,
it is too good of an opportunity to miss out on everybody.
If you want to be a part of this register now,
like I wouldn't wait until the 14.
I would not wait on this one.
And it's interesting how these things happen promise
because sometimes we were talking about an event for a month
and then all of a sudden like a week before,
and oh, that's right around the corner.
So it gets lost in the shuffle sometimes
and it's understandable.
But get to that, get over to hard,
WisconsinRapidsChamber.com and register today, everyone.
And registration is filling up quick.
So I'll keep that in mind.
A career's unlimited job fair
is right around the corner as well.
Yeah, so our career's unlimited job fair
is going to be held on April 2nd at the Lincoln High School.
We are now accepting booth registrations.
I think there is about a handful left.
It's first come first serve.
We're filling up on that one as well.
If you're interested in participating,
I would register for that one
because the deadline's on the 12th for that one as well.
One of the great things about this one too
is we're going to have about 100 high school students
funnel through the job fair prior to opening it
to the general public.
And I think that gives them a great opportunity
to experience firsthand what a job fair looks like,
feels like, how they should behave, how they should dress
and get that face-to-face interaction
with businesses that are hiring.
So if you're a company in town that is looking
to hire younger talents for some of those more physical jobs,
this is a great opportunity to be right in front
of 100 high school students that are actively looking
for employment.
Everything I was saying before about asking our representatives
questions face-to-face, here's the same type of thing
for employees out there.
Yeah, I totally agree with you on that one.
You mentioned the registration deadline.
That's March 12th.
Yep, yep, that's this week as well.
So like I said, there's a couple of booth spaces open.
I could be completely wrong on that.
Or from what I'm hearing, I think there's
about a handful left.
There might be six, seven, eight, maybe 10.
But I know that we're trying to fill it with 40 to 60 booths
there.
So it's going to be a bigger one, especially
with a space like over at Lincoln High School.
There's an opportunity to really have a lot of booths there.
I've actually been to a job fair at Lincoln back
when I was a senior over there and everything.
And it was a game changer for me.
I did not meet, I did not find my future job there.
I didn't find necessarily a future career there.
What I was able to do was really talk to businesses
and people and ask questions and understand
a little bit more about all this industry.
OK, well, maybe this isn't for me.
Or oh, wow, I never would have thought of this.
I never would have, I love radio, I really do.
But like a lot of people out there,
I like listening to radio and never thought about being on it.
Even as a young actor and all those things,
the job fair really opened my mind to more up,
well, where can I take my skill set?
I've got this particular skill set,
what can I do with it?
And oh, I didn't even know this fit my skill set in some of that.
Or things that I enjoy doing.
There's so many of those questions
you're able to ask right there.
And there's the other part of this too,
where we have a fear and understandably
to a degree of the people skills in our younger generation.
And then having more opportunities for that.
Here's a great opportunity for that.
And a great opportunity for you as a business
to help with that, to be a part of that.
We all know, like you touched on promise,
how much people are looking for good young employees
and everything.
Here's an opportunity not only to do that
and let people understand your industry a little bit better,
but even just, you don't know who they're going to tell.
So I came across a place that did staining
and did some of that and everything.
And I've done a lot of that work in my life,
but it wasn't looking, what it was looking to do for a career.
But my best friend was, and I told him about it.
And that's what he ended up doing.
So you just don't know who you might connect with
or who might share this information.
There's so many levels of opportunity with this.
Are there, you mentioned boots are still available?
Are there any sponsorships available still?
Nope, we are, we, again, I love that in there, but.
No, that's good news, that's great.
We were looking for one more, but we did sell that last week.
So all of our sponsorships are full for this one.
But another great way of getting your business
and included is doing the booth there.
And I think another great thing about the job fair too
is that it's really easy to just drive down a street
and not even realize how many businesses you're passing.
So the job fair will provide an opportunity
for all the businesses that are actively looking for employees
that are coming soon here, so.
I do this job.
I talk to multiple people a week
about things going out of their community.
And I kid you not everybody.
I did not know there was a Marshalls in town.
I didn't know, it took me like a,
probably two weeks after it was open or something like that
before I finally realized it was there.
And I am very in tune with this community.
And I shout out to Marshalls, glad to have you in town.
Welcome them here.
But I just use it as an example.
When my family moved to the west side of Rapids,
we didn't know about the little pink restaurant.
And my parents went there for years
or went there for quite a while before they retired
and everything.
There's so many great businesses in this area
and we're very fortunate to have this.
This is kind of a good problem to have in some ways
where there are businesses that get lost in the shuffle,
but that's all the more reason for you to be a part
of something like this and get your business out there.
I agree.
Again, if people want to register for this one,
WisconsinRapidsChamber.com, be sure to head on over there.
We'll give you a phone number to call as well
before we wrap up today.
Or actually, it's a different number.
So you want to give that one for if people want to be a part
of the career's unlimited job fair?
Yeah, if they want to just call Laura Bonna Ridgway directly
and sign up for the career fair,
her direct line is 715-422-4860.
And I do believe she is in office today
in the rest of the week.
Oh, very cool.
Networking at night is coming up.
One of our favorite events you guys host.
Yeah, Networking at night is on March 17th
over at Paper City Savings Bank on A Street there
from 5 p.m. to 7 p.m.
So this one is an opportunity for our members
to network together.
And we also have it open to future members.
So if you're in town and you have a small business
and you're trying to figure out ways of expanding
or growing or increasing your exposure in the community,
this is a great one to come to.
Not only will you be able to meet other members,
but then we'll be able to give you some information
on membership for the Chamber as well
and include all the things that we do for our members.
Give you some information there as well.
There's going to be raffle prizes.
And I'm wondering if they're going to do a Mardi Gras theme.
Oh, yeah.
That would be nice.
That would be cool.
That's a good idea.
But then I'm also very excited for others
to see their new building, their renovations.
Yeah.
The outside of it looks really pretty good.
It really does.
I'd love to see how it looks on the inside too.
Shout out to our friends at Paper City Savings Bank too.
Great people over there.
And always putting into the community too.
And hosting an event like this just shows that even more.
It'll be nice to see the new building and everything.
But something that I promise and I talk about
every time we get together and we talk about these,
so much what the Chamber does is certainly helping
our local businesses be promoted and get them out there
and add all these things.
Another key part of what the Chamber does
is giving people an opportunity to communicate
and to run into each other for synergy,
for camaraderie, for fellowship, for all these things.
We want business A and business B
to be able to work together.
We want non-profit A and B to work together.
But we also just love the idea of community members.
Just being able to interact and talk and hang out
and share likenesses and things.
And it only brings us closer as a community
and stronger together as a community.
I love talking to people.
I remember when you guys first started doing this
and I would have people come in and talk about,
oh, you got the Chamber coming up.
Tell them I love this event.
Tell them I ran into so-and-so
and I haven't seen them since high school
or something along those lines.
While the event is great to get these businesses out there
and to even see businesses,
maybe you haven't seen the new paper city savings building
and this is a good opportunity to do that.
Those are all great reasons.
But I love the fact that we have this organic kind of thing
that's going to happen with this as well,
where people get in the run into each other.
And people get in the talk and come, you know,
just communicate in person, not through text
or social media, but just hanging out.
You know, we just don't have enough of that in life.
And I love that you guys do this.
Along with certainly all the opportunities
that we have here where, well, I didn't think
that this business and this business could work together
very well, but you know what?
I think we have something here.
Let's talk this out and you're able to do that
through these events.
Right, yeah, I totally agree.
And then one of the things that, too,
that kind of want to piggyback off some of the comments
you made about like that face-to-face interaction
is I think I should mention that we have a new program
called the Community Connection Program.
And what this is, it's a program that allows our employers
in their community to reach out to us.
You know, they have like a new hire
that they're trying to recruit.
So they're trying to sell their business, their company,
but they're kind of like needing help selling the community.
And that's where we can step in at the chamber.
So if you have those new hires that are flying in
for interviews and you kind of want somebody
to sell the community for you, reach out to us.
We have some great package deals.
We take them out on tours.
We get to know them a little bit better,
know what they're interested in.
If they have a family, you know,
what kind of extracurricular activities they like to do.
And then we highlight those areas in our community
for that person, for your company.
So Stacey Kiwi is a great person to reach out to for that one.
Otherwise, you can reach out to me directly as well.
You can give us a call at 715-422-486-1.
And this is really a great program.
I did some training on it with Stacey
because she's done a couple of the tours prior, too.
One with Lauren from Irko Worldwide.
And she's now on our board.
She said that the tour was like fabulous.
And it's what kind of sold her on the area.
We can show you where there's available like housing,
you know, what kind of communities you would like to live in.
And then we can show you where the stores and, you know,
the good food is.
And I think that anybody that's looking to hire from recruits,
a potential hire from out of state,
could really use, you know, our services
in helping sell the community.
Because we have so many assets in the areas.
And the business itself wants us there and focus on, you know,
what they can offer their employee.
But then once they're outside of that building,
there's kind of like these gaps
that we want to fill in for our members.
You know, promise, my one problem with this
is that it wasn't around 20 years ago when I moved to this area.
I would have loved to be, but this is such a cool idea.
What a fantastic idea.
And our community is growing and getting stronger,
whether it's a bit new businesses we see in town here,
or it's new individuals to run, you know,
be in those buildings and everything.
This is a great opportunity for those families
to really just understand what our communities like
and what it is to be a part of this area.
The opportunity along with that to kind of be,
to be able to promote certain businesses in general.
And just our schools, all of the above.
Again, while the chamber focuses,
or you may think the focus is on businesses
and that there's certainly some focus there,
but the chamber is about promoting rapids.
The chamber's promoting this whole area.
So this is a way of doing that.
And also, really, I think showing what a great way
to be able to show people what we're about.
You know, and I don't know if I'm wording that right
or very well, but I feel like the intent is there.
I don't know how you'd put in the words
what it is to be in this area, live in this area.
But this shows you how it is.
And that's very cool.
Yeah, we will physically drive your potential new hire
or the person you're trying to recruit
to areas of interest tailored to that person
to help sell the community and help sell that business for you.
So you can have, we like to keep our talents in the area.
So that's one of the other reasons too
why we decided to launch this program.
And we're ready.
We're ready for people to reach out
and we're ready to start taking tours for new hires.
This has been an issue since we were kids,
not just in rapids here,
but in all rural communities and hanging onto your talent.
One of the things that's been I think encouraging to see
is a lot of that talent either staying there
or coming back to the area after school
or after they do a job here and they come back here
or something along those lines.
But I think just as encouraging
is seeing this new blood come into town.
Some of this new life being brought into town.
It's all very positive and very encouraging.
Today is five years since the COVID-19 hit really.
And it was announced as an epidemic.
And I'm a very big on perspective.
And I saw this as an opportunity for us
to be able to kind of to all check us,
take a step back and have some perspective
on our given area here in Central Wisconsin.
And around the country there are a lot of places
that are hurting pretty bad.
And I'm not making light of anybody struggling out there
but our area is doing pretty good in consideration.
And I think it's never bad that I did appreciate that
but also to appreciate the people that helped that.
I think the chamber is a major part of that.
I think that promoting these local businesses
is a big part of why we're doing well
and why we're thriving and bringing in new people
and new businesses.
So all the more reason to have a program like this.
If there's somebody out there hearing this
and they'd like to learn more about that program promise
with the contact you or as you mentioned Stacy,
you can get that information again.
Yep, you can contact me directly or Stacy Keevy.
You can give us a call at our office line at 715-423-1830.
Or we do have some information on our website right now
and our emails are listed as well.
And speaking of the website promise,
you teed me up perfectly there.
As we're talking about the job fair
and some of these other things,
I want to remind our audience and employees
or employers out there that another great thing
about your website is the workforce segment
and the economic development segments on there.
We don't always get a chance to touch on those things.
They're great resources for anybody out there.
If somebody out there is looking for employment
and maybe you're not seeing the jobs
you were hoping for on other websites
or anything like that,
please check out the Heart of Wisconsin Chamber
of Converses website.
And especially to any businesses out there
if you're looking to advertise,
this is as local as you get.
Right, yeah.
It's straight, right local.
So it's a great opportunity to be really
get a lot of that in between stuff out of the way.
And just no middleman, none of that.
You're straight up with the employee.
It's good opportunity.
Yeah, and if you are a member,
you can post as many open job positions
as you'd like on our job board.
That's a free benefit for our members.
And there's no cap on those or limits on those.
You can have 10 jobs one day and 20 jobs the next day
if you need to hire a whole new staff.
You can put all those positions on there for free.
What a great resource.
And there's other great resources along
with everything promise that I just talked about.
All that WisconsinRapidsChamber.com.
Be sure to bookmark that page and keep it handy
because you're gonna be using it a lot.
I was a lot of great events going on.
A lot of good things happening.
Promise we're gonna wrap up here.
Before we do, if people have follow the questions,
they would like to reach out to you
or the chamber and ask more, how can they do that?
Yeah, they can definitely give me a call at my direct line
at 715-422-4856
or shoot me an email at membership or not membership.
That's my old one, marketing at WisconsinRapidsChamber.com.
Be sure to reach out to Promise with all of those needs
that you have and be a part of these events everybody.
And promote these events as well.
Follow the Chamber on social media,
especially on Facebook.
When you see them post things, share them on your page.
You just never know who might see them
that wouldn't otherwise.
It's a great way to also help the Chamber promote your area.
And by doing that, you're helping our economy.
And all you did was hit share.
That's it.
And the impact of our community.
So that's a great way of doing that.
And always great talk with you, Promise.
Say hi to the team over there for us.
We'll see you soon.
Right.
And we encourage you to stick around.
We got more Midday Magazine coming up for you right here
at 97.5 FM 13.20 AM, WFHR, locally grown radio.