My box in the outfield.
What's out of here?
Yeah, it's out of here.
Get out, get out of here.
Yeah.
Go on.
Happy Friday.
Happy Friday to you and everyone listening.
How are you, Dave?
I am great.
How are you, my friend?
I'm doing a lot better.
Seeing your smiling face pour a nice frosted mug of fear.
Oh, yeah.
Yep.
We got our buddy Moussin mug here.
I see that.
Those are the nice thick.
They are.
Moussin is great.
What year does that say on it?
I think we've talked about this before.
It's an antique, I think.
It is.
One of them's like, oh, ain't don't know before I could even drink.
Right.
But I still did.
Sure.
Yeah.
Found a way, right?
Did you ever do any underage shenanigans back in the day?
Never.
Never.
I don't know.
I remember you talking about the baseball fields.
Yeah.
Yeah.
No, you know, there was a, there was an occasional misdemeanor violation, I suppose.
Yeah.
And can we talk about it out there?
Yeah.
Well, I, you know, I've grown to love Beard an early age.
I remember mowing my riding on my lawnmower with my father.
We had a riding lawnmower.
And he had a beer.
I was probably, I'm going to guess seven or eight.
And he had a beer and he asked me if I wanted to try it.
And I just, he had to take it out of my hand.
He's like, oh, oh, oh, you know.
So.
Yeah.
Yeah.
Yep.
But, uh, yeah.
I, I don't know.
There's just something about beer.
It's funny.
I was just listening.
Um, the master brewers, uh, it's like a worldwide organization.
They do, they do different seminars.
And I was listening to this guy.
He was talking about the health benefits of beer and all of the vitamins and, I mean,
it's a, it's a real deal, amino acids and, and nutrients and, uh, I mean, I've been
saying, boy, blonde, I'll cure darn near anything for years now.
So.
Absolutely.
I believe you.
Yeah.
I love beer.
Um, my wife, she, you know, she's not an ER nurse anymore, but, um, she, uh, she took
care of this lady, uh, this is a number of years ago.
I think the lady was 98 or 99, you know, she was pushing 100 and she came into the emergency
room.
Had a little, I don't remember what it was for, but she was like sharp as a tack, still
lived at home, still drove, I mean, just like, and funny, witty and, and my wife asked her,
you know, Darlene, what's your secret?
And she said, well, I read my Bible every day and I always have two beers.
Perfect.
You know, she'd been doing it after the last 70 years.
What time did she have those beers?
Right.
Yeah, exact.
8 a.m.
Yeah.
So I, I was going to ask you, um, we were talking a lady from the ADRC yesterday and
myself.
Which she'll actually be in the studio, uh, here in a little bit, but we were talking
about light beer versus the regular beer.
Now, like Miller was founded in 18, whatever, but Miller light wasn't until the 70s.
70s.
Yeah.
So why, what was the difference there?
Do you know why the light beer took so long?
Well, honestly, it's funny.
Um, I've been, I've been actually learning a lot about that.
Um, Paul, there's a guy named Paul Casey.
He just came out with, um, a series of books about logger brewing and specifically American
logger brewing because America has become the, the world premiere brewing country.
I mean, and they happen for, you know, for a hundred years, you know.
And so that, that style, that light style kind of evolved after World War II, um, where
people's tastes started to change, you know, and consumer demands started driving like
a lighter beer.
And, and so the guy came up with Miller lights and then, you know, Bud Light came
afterwards.
So it just kind of evolved.
There wasn't like a big.
No, there wasn't like a big conspiracy or anything like that.
It was more driven by consumer demand, but, but America and an American logger brewers.
I mean, they, they, you could, you can't doubt the influence they've had on the rest
of the world because now every country in the world, you know, has a, uh, an American
logger style beer, you know, and it's funny, like craft brewers like to knock, you know,
the Miller lights and the bush lights, you know what?
Yeah.
Yeah.
But, um, I have a lot of respect for those guys because, uh, I don't care if you get
a Miller light, you know, in Florida or California or Milwaukee, Wisconsin, it's, it's
tastes the same, you know, and, and it's very difficult to clean their taps.
Yeah.
Yeah.
If they clean their taps.
Yeah.
That's all.
That's a whole nother.
But yeah.
So, so that, and that's part of the reason.
So we're coming, I was telling you last week, we're coming out with this American logger
beer for America 250, America 250, um, and it's, it's my vision of what, you know, it's
not a Miller light, but it's, it's kind of like what, you know, in the 40s and 50s when
those, you know, like the, the aniser bushes and the strolls and, you know, all those
guys like, um, Schlitz, you know, like, the paps, you know, like produce like, like big,
you know, like, just like that lead pipe.
Yeah.
You know, a little, you know, like still very lighter than any of our other beers.
Sure.
Um, not as bitter as like, like, we're having the pilsner and pilsners, I love pilsners
are probably my favorite beer, um, but they do tend to be a little happier that's
just a style where this American logger will be, oh, you know, not as, not as much
of a bite.
So would you say a pilsner is like in between a light and a regular?
Yeah.
Yeah.
Yep.
Okay.
Well, this is your program.
What do you want to talk about?
Uh, well, we, you know, it's funny.
I could talk about beer all day.
Right.
Um, we do have some, some fun stuff going on tonight.
We have, uh, Iana, and I'm probably saying her name wrong, um, but I think it's Iana,
Iana Jorgensen, um, from Ripon College, she's, she's doing, it's like her senior recital
performance.
Um, so she's going to have a little trio tonight from six to seven down at the brewery.
So folks can come out for that live music.
And then we have live music with Charlie Wiggins tomorrow.
And he's great.
He'll do some country, some rocks and Pearl Jam, all kinds of fun stuff.
Yeah.
Yeah.
Wow.
Yeah.
So he's playing five to eight.
Um, and then we have a couple new promotions going on.
So, uh, high V last month, high V was our vendor of the month.
So every time you bought a six pack from high V, if you brought it into the brewery, we entered
you into when I'm like a merch pack, some free t-shirt hat beer.
Um, so shout out to Chris Bumby, local Ripon resident.
Um, so he won, but, but this month, uh, Crossroads market and gas station, there are vendor
of the month.
So anytime you purchase a six pack from Crossroads, if you bring it in, we'll enter you into
when a merch pack.
And then, uh, we just, we just doing this new thing to it.
We're calling it the golden keg.
So vines and rushes, um, one of our, Charlie and the Knuth brewing that, yeah.
So vines and rushes, one of our, one of our best partners been, been together for a long
time.
So they have the first golden keg.
We just delivered it today.
And if you go there and you, you're the person who kills the golden keg, you will get
your golden ticket.
And you, did you really spray paint it gold?
You did.
You did?
Yeah.
Yeah.
Um, so, so we will, uh, you'll get the golden ticket and then you can come in and you
can get a prize.
So beautiful.
Yeah.
Anything else today?
Um, next week we have live music to the maintenance man band.
And, um, I was, I didn't tell you, I forgot to tell you last week, I was up at Timber
Rattlers last week.
So they're in full swing, um, baseball, it seems like we're finally getting maybe a little
warmer weather.
You know, I feel like spring is playing hard to get this.
It is, but I don't like the heat.
So this is perfect.
Yeah, it's good.
Um, and then Doc Spider's baseball is coming up soon at the end of the month.
We just delivered our, our first order for them this week.
So, um, things are happening.
Things are warming up.
Yeah.
Contact info Dave.
Uh, 748-5188.
Cheers.
Cheers.
